Louisville has been selected to host the American Bus Association’s 2016 Marketplace showcase.
Louisville will host the American Bus Association’s Marketplace event in 2016. The annual event brings in around 3,000 visitors for the January showcase and officials say the economic impact of the convention will be around $4.4 million.
But they further say there is also the potential for further business after showing off Louisville to tour operators.
The ABA represents around 1,000 motor-coach and tour companies in the United States and Canada. The convention will be held in Charlotte, North Carolina, Nashville, Tennessee and St. Louis, Missouri before coming to Louisville.
This will be Louisville’s first time hosting the event.