© 2024 Louisville Public Media

Public Files:
89.3 WFPL · 90.5 WUOL-FM · 91.9 WFPK

For assistance accessing our public files, please contact info@lpm.org or call 502-814-6500
89.3 WFPL News | 90.5 WUOL Classical 91.9 WFPK Music | KyCIR Investigations
Play Live Radio
Next Up:
0:00
0:00
0:00 0:00
Available On Air Stations
Stream: News Music Classical

EDGE Outreach Gets New Name, Logo

The Louisville-based non-profit that provides portable water purification systems for developing countries and disaster areas is changing its brand.EDGE Outreach is now called WaterStep.Founder Mark Hogg says the new name and logo better reflect the group's mission of providing clean drinking water where it’s needed around the world, and is a reference to a shoe-recycling program that generates some of its operating funds.Hogg says he hopes the rebranding will also raise the organization’s profile among the many other groups in need of donations."You know, it’s kind of like growing up from middle school to high school and realizing you’re in school with the big kids now.   That’s what we did today is grow up into the big kids’ school," he said.The new name and logo were developed at no cost by the CurrentMarketing agency.Hogg says the WaterStep has grown to the point that he’s now looking for a larger space to house its Louisville headquarters.

Rick Howlett was midday host and the host of LPM's weekly talk show, "In Conversation." He was with LPM from 2001-2023 and held many different titles, including Morning Edition host, Assignment Editor and Interim News Director. He died in August 2023. Read a remembrance of Rick here.

Can we count on your support?

Louisville Public Media depends on donations from members – generous people like you – for the majority of our funding. You can help make the next story possible with a donation of $10 or $20. We'll put your gift to work providing news and music for our diverse community.