Kentucky for Kentucky

Arts and Humanities
2:24 pm
Tue April 30, 2013

Hunter S. Thompson's Decadent, Depraved Kentucky Derby Reimagined

Rachael Sinclair's "The Kentucky Derby Is Decadent and Depraved" poster.
Credit Kentucky for Kentucky

The gonzo branding experts at Kentucky for Kentucky (the folks behind the guerilla state motto campaign "Kentucky Kicks Ass") have re-imagined Louisvillian Hunter S. Thompson's famous essay "The Kentucky Derby Is Decadent and Depraved" as a witty racing program poster, featuring illustrated details from the story rendered in jockey silks. The poster was designed by Rachael Sinclair and printed by Lexington's Thoroughbred Printing.

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